Apple is going after people with experience working on Google Maps to
develop its own product, according to a source with connections on both
teams. Using recruiters, Apple is pursuing a strategy of luring away
Google Maps employees who helped develop the search giant’s product on
contract, and many of those individuals seem eager to accept due in part
to the opportunity Apple represents to build new product, instead of
just doing “tedious updates” on a largely complete platform.
The interest in ex-Googlers is well-placed, and it does seem like Apple is actively looking for more talent to add to its team, according to recent job listings the company has posted. And while there’s a tough road ahead for Apple playing catch-up in this area,I believe that the possibility of building a platform that truly competes with Google Maps is well within reach for Apple.

The interest in ex-Googlers is well-placed, and it does seem like Apple is actively looking for more talent to add to its team, according to recent job listings the company has posted. And while there’s a tough road ahead for Apple playing catch-up in this area,I believe that the possibility of building a platform that truly competes with Google Maps is well within reach for Apple.
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